Category: Uncategorized

  • The Secret Of Success

    Go on then have a guess; what kind of flower is it?
    Go on then have a guess; what kind of flower is it?

    What is the secret of success when you’re looking for a job? What is the secret of success when you’re running your own business? What is one thing you can’t buy, can’t steal and need to have? The answer is P-A-S-S-I-O-N. It’s the difference that makes a difference and if you’re selling yourself at a job interview, or selling your products or services then it’s important to let your passion show though. This is because ‘people buy people’ and although we often line up objective criteria to make our decisions, in practice our underlying emotions often have the whip hand and make the final selection.

    This tends to happen out of our awareness, which means that it’s easy to overlook the value of projecting positive emotions when trying to clinch that deal, or land that job. And there is a second issue which is that if you talk about being passionate directly, it can sound false and pretentious, because the key to success is to convey the emotion without stating it directly.

    How To Show Passion

    Here are 5 Top Tips to help you convey your passion when you want someone to buy you:

    1) Use lively words.This may sound simple, but salting your conversation with key words can really convey your passion because so few people do it well. If you’re using words such as like / enjoy / thrive / relish / enthusiastic / love …then people will hear your energy and enthusiasm. If you add in some ‘really like’ for added emphasis, then so much the better.

    2) Explain what lies behind your passion. It’s easy to claim passion and harder to back it up with a coherent case, so telling people what parts of your work really enthuse you will help them to make sense of your emotion.

    3) Smile. I have seen some people talk about their ‘passion’ for business with all the charisma of a dead cod. It doesn’t work. When you say your lively words, be sure to smile broadly as you recall the happy memories associated with them.

    4) Be realistic. Talk about your enthusiasm for supporting people, meeting a challenge head on, solving complex problems or being creative, for example. These aspects of work can stir our emotions in a way that licking envelopes or carrying boxes can fail to do.

    5) Be selective.  I have met people who are so enthusiastic about everything, it can start to sound a bit disbelieving. Unless they’re Mary Poppins of course and then that’s fair enough. Think about the things that really hook your interest, or your appetite for work and focus on these for maximum impact.

    Enjoy Yourself

    It’s OK to share your enthusiasm and to enjoy the effect you have on others when you talk about it. For example, I am the Director of a new programme starting at Cranfield in September (see below) and the delegates will benefit from working closely with myself and my colleagues. We love sharing our knowledge and supporting people in their development and it’s truly rewarding to see good people do well, and go on to secure new jobs.

    Our Task For This Week

    When you have to sell yourself at an interview, pitch an idea, or lead a team, then smile, drop in a few lively words and notice how people respond more warmly and with more energy.

    FREE Sample Book

    Do you know someone who is looking for work and needs a hand? Marshall Cavendish have put together a sample ebook of Job Hunting 3.0 which features the whole of the first section called ‘Getting Started’ and the whole of the final section called ‘Checklists’ containing (no surprises here) useful checklists full of interview questions, process tips and essential information for success. If you would like an exclusive copy; email me, subscribe to the blog, or use the contact box and I will zap a copy right back to you.

    Pass It On

    If you know someone who would be interested in this blog post please forward it to them, or ReTweet it, or let them know they can subscribe to regular emails via the box on the homepage.

    By The Way… FREE CRANFIELD COURSE ANYONE?

    At Cranfield University we’re running an Enhanced Personal Development Programme, starting 6th September and lasting for 4 weeks. If you know someone who is unemployed and who would like to learn about job hunting skills, management skills and have fun on a real consultancy project then contact me now. Places are limited and an opportunity to spend 4 weeks full-time at one of the best universities in the world is not to be missed. WARNING: This course can seriously improve your chances of getting a job and involves fun, new learning and will increase your confidence.

    Thank you for reading to the end and enjoy being passionate!

    Next week is all about how we limit ourselves by saying ‘Yes, but…’

  • You Have A Minute To Win It!

    This is what happens inside our head when someone talks to us for too long.
    This is what happens inside our head when someone talks to us for too long.

    Do you ever listen to Desert Island Discs? (BBC Radio 4.) It’s been running since Noah was a lad and it features the great and the good getting to pick eight records and a luxury to accompany them to a desert island. You have to choose one luxury to make life bearable, so what do you choose?

    Well, on the desert island that is job hunting, and its near neighbour that is networking, my choice of luxury is the Minute To Win It.

    It’s a luxury in that it makes life bearable and reduces stress. Although it is a freely available and much used tool, it is also an overlooked and ignored item to the extent that for some people it might as well be a luxury. Gloriously expensive and teasingly unobtainable.

    Tell Me About Yourself

    This is question we get asked at networking events and is often the first question put to us at an interview. Deceptively innocent and open, the question masks a number of cowpats that the uninitiated can squish into:

    1. Over talking. People aren’t really that interested in us. They want a few key facts, they want to find areas of mutual interest and connection and then they want us to stop talking.

    2. People prefer talking. People often prefer to talk than to listen, not because they’re rude, but because they can get more strokes for talking than for listening. So, if we answer the question by rambling on and on and [yawn] on and on, they start get to a bit fractious. Our ears start to get fatigued after 60 seconds, hence the name ‘Minute To Win It’….a minute is a comfortable length of time to listen for.

    3. Being dull. Having a beige personality can be interview suicide, if the organisation wants to hire likeable, engaging, sparkly people, and most do. Work is tough, so having a smile and something interesting to say encourages people to warm to us and makes a tough life bearable. Don’t be dull – be interesting.

    How To Do It Well

    We can talk at a rate of 150 to 250 words per minute, particularly if we’re excited and the adrenalin is flooding our system. This is a minute of time. We can take these words and use them to make some specific points in our minute and then we can stop talking and can ask a question to ‘throw it back’ to the other person. This is our minute of time used effectively.

    An Example

    Instead of writing out 150 words, the smart thing to have is a list of 8 key words, or bullet points, + 1 question. (Some people prefer lists, others a more pictorial approach, so do what works best for you.) The outline can look like this:

    1. Hi there, my name is [name]
    2. I’m an experienced [add your chief skill set or role]
    3. I’m interested in [reason for being here]
    4. Something interesting about me includes [a skill somebody wants to pay for]
    5. Something interesting about me [an experience or mention a household name you’ve worked with]
    6. Something interesting about me [a work-related fact or achievement to hook interest]
    7. A number that illustrates how good I am [write a number here]
    8. A story title that demonstrates one of my strong points [story title]
    9. QUESTION: So that’s a bit about me, what would you like to know more about?

    For me at a networking event this might look like:

    1. Richard, Richard Maun
    2. Development specialist
    3. Improve language skills in teams
    4. Transactional Analysis
    5. The NHS
    6. Saudi Sheikh
    7. £4m contract in pathology department
    8. Shipping 24,000 litres of wine from New Zealand

    In a few quick, carefully chosen brush strokes I can use my minute to give people memorable details about me. I can talk about my 8 points and can turn them into a potted history that celebrates successes and gives people a snappy little pen-portrait of my background. It doesn’t matter if other details are left out, they can be thrown in during later conversations, because the whole point is to hook interest and then stop talking. Given that I’m not going into great detail in my minute I’m also fairly confident of what some of the follow up questions could be such as:

    • Tell me about the £4m contract, or…
    • What’s Transactional Analysis?

    I can plan short, useful answers to these and so can get off to a great start when I meet people at networking events, or if I’m being interviewed. Of course an ‘interview’ doesn’t have to be a formal job related exercise either. It can be when we’re meeting new colleagues for the first time, introducing ourselves to key stakeholders, or selling our products and services to new client. A Minute To Win It is an extremely useful item to have in our head and, in my experience, people who use them effectively are much better at selling themselves and their ideas to others.

    Our Task For This Week

    Have a go at talking for 60 seconds and use the points above as a guide, to give your practice some shape. How would you summarise yourself in 8 key points? Did you check your CV to see what is missing or what you could use for a Minute To Win It? There’s more information and worked examples in the book Job Hunting 3.0 and if you’re in need of brushing up your networking skills, do check it out.

    FREE Sample Book

    Marshall Cavendish have put together a sample ebook of Job Hunting 3.0 which features the whole of the first section called ‘Getting Started’ and the whole of the final section called ‘Checklists’ containing (no surprises here) useful checklists full of interview questions, process tips and essential information for success. If you would like an exclusive copy; email me or use the contact box and I will zap a copy right back to you.

    Pass It On

    If you know someone who would be interested in this blog post please forward it to them, or ReTweet it, or let them know they can subscribe to regular emails via the box on the homepage.

    Missed Last Week’s Post?

    Last week was all about Classic Interview Questions which are well worth knowing and easy to overlook.

    By The Way…

    Well done to my chum Adrian who won his motorbike race at Snetterton this weekend, after having had to work late into the night and all morning to fix an electrical fault. That’s the kind of 15omph of achievement that deserves a round of applause!

    Thank you for reading to the end. Do have great interviews!

    Next week is all about PASSION…!